Pay bills, book travel, transfer funds, and trade digital gold—your all-in-one payment app.
Discover our vision and journey.
Join us in shaping the future of finance.
Insights and updates from the world of fintech.
Get in touch with our team.
Discover our vision and journey.
Join us in shaping the future of finance.
Insights and updates from the world of fintech.
Get in touch with our team.
Remember the days when transferring money between bank accounts involved a tedious process? What was once a time-consuming task is now almost forgotten, thanks to the rise of internet banking. While early digital banking solutions streamlined transfers, they still required lengthy verification and processing times.
Today, digital payments are instant, and the convenience doesn’t stop there. From mobile wallets to credit management, savings, and investments, everything is available at your fingertips. But amidst this convenience, a critical question arises: Is your financial and personal data safe?
The answer is yes, and it’s all thanks to API Banking—the secure bridge that enables communication between financial institutions and other applications. With APIs, businesses can offer seamless financial services while keeping customer data safe and secure.
API Banking involves integrating Application Programming Interfaces (APIs) with banks to securely exchange data between financial institutions and third-party applications, such as fintech platforms. This technology is transforming the way businesses operate, enabling real-time data exchange and secure financial transactions.
Welcome to the API Economy, where digital innovation leads the way for financial services.
APIs extend banking services beyond traditional boundaries. By partnering with fintech companies or non-banking businesses, banks can reach new customers while safeguarding data. For example, Revolut, a leading UK neobank, leveraged API banking to scale rapidly, offering services like payments, currency exchange, and open banking. API banking helped Revolut reach an estimated 47.5 million users by the end of 2024.
API banking’s applications span a wide range of industries. Whether it’s embedded finance or Banking-as-a-Service (BaaS), APIs are the backbone of modern digital banking. In fact, a 2023 study by Finastra predicts significant investments in BaaS and embedded finance in the US, with 30% focused on open API adoption.
APIs are the driving force behind embedded finance—integrating financial services into non-financial platforms. From Buy Now, Pay Later (BNPL) services to in-app banking, APIs make financial services easily accessible, creating new revenue streams and improving customer engagement.
Despite its advantages, API banking comes with challenges such as security concerns, regulatory compliance, and integration complexity. Addressing these issues requires collaboration between banks, fintech companies, and regulators.
BaaS allows non-banking companies to offer financial services by leveraging APIs from traditional banks. APIs enable quick and easy integration of various banking services, from digital account creation to payment processing. A Finextra survey found that 52% of 25-34-year-olds prefer using their favorite brand’s financial services over traditional banks, highlighting the growing demand for API-powered BaaS.
The future of banking is API-driven. As financial services continue to integrate with other industries, we’ll see more personalized, data-driven solutions that cater to the modern consumer. APIs are unlocking new opportunities for businesses and banks to innovate and collaborate, shaping the future of finance.
At Viyona Fintech, we’re at the forefront of this financial revolution. Our comprehensive API solutions empower businesses to deliver innovative, secure, and seamless banking services to their customers. Whether you’re looking to implement PayIn, Payout, or Connected Banking solutions, our API banking services are designed to help you scale with confidence.
Ready to transform your financial services? Contact Viyona Fintech today to explore how our API solutions can power your business.
Leading provider of PayIn, Payout, UPI, and Connected Banking solutions, driving seamless financial innovation for businesses.
Copyright © 2024 Viyona Fintech India Pvt Ltd, All Rights Reserved.