GraamMart
GraamMart by Viyona Fintech connects farmers, artisans, SHGs, and micro-enterprises with wider markets, ensuring fair pricing, transparency, and digital access through a trusted online marketplace.
The Digital Marketplace for Rural India
GraamMart by Viyona Fintech is built for rural India, offering a trusted digital marketplace where farmers, micro-enterprises, and local brands can sell with ease. More than just e-commerce, GraamMart connects villages to buyers across India and select international markets through authentic products, fair pricing, and seamless digital payments via GraamPay. By bringing everyday essentials and agri-based goods closer to customers while opening new demand channels for sellers, GraamMart reduces reliance on middlemen and expands access to quality supply. Powered by a Village Level Entrepreneur (VLE) network for assisted onboarding, KYC, order placement, returns, and customer support, the platform builds trust where it matters most. With a focus on inclusivity, transparency, and security, GraamMart gives buyers a reliable way to discover rural products—while enabling local sellers to reach wider markets with confidence. Designed to strengthen rural commerce, it unlocks sustainable growth across India.
What is GraamMart?
GraamMart is Viyona Fintech’s digital marketplace built for rural and semi-urban India. It empowers farmers, self-help groups (SHGs), and artisans to sell directly to consumers and institutional buyers, thereby eliminating middlemen and providing better earnings.
Farmer & Artisan Onboarding
Assisted support for SHGs, FPOs, and rural sellers.
Marketplace Access
Sell farm produce, handlooms, handicrafts, and local goods.
Digital Payments
Integrated with GraamPay for secure UPI settlements.
Fair Pricing
Transparent pricing models benefiting producers.
Logistics Enablement
Tied with distribution partners for last-mile delivery.
Buyer Network
Connects sellers to urban, institutional, and global markets.
Verified Sellers
Onboarded via KYC to ensure trust and quality.
Why GraamMart?
- For Farmers & SHGs: Direct access to markets at fair prices.
- For Artisans: Showcase handlooms, sarees, and handicrafts to global buyers.
- For Buyers: Authentic rural products at competitive rates.
- For India’s Growth: Bridging the rural-urban divide and enabling Digital Bharat.
The Inclusion Advantage
GraamMart extends its reach to villages across India, ensuring that every rural producer has a digital platform to sell goods, thereby improving incomes and creating livelihoods.
Tailored Solutions for Every Business
Powering Payments Across Industries
We understand that every industry has unique payment needs. Our suite of features is designed to streamline financial operations, no matter your field.
Join GraamMart Today
- For Sellers: Digitally list and sell products.
- For Buyers: Access authentic, affordable rural products.
- For Partners: Collaborate in logistics and payments.
